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4 Ways Product Labels Influence Buyer Behavior & Purchasing Decisions

Discover where many companies fall short so you can avoid the same pitfalls.

Think back to your last trip to the grocery store. With rows and rows of colorful products line the shelves, what influenced your selection? Price, preference, and previous experience probably all come into play. Studies...

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4 Things Distilleries Should Consider When Labeling Spirits

The growing distillery market means bottle labeling decisions can make a huge impact on your success

We’ve got great news for you. The “craft” distilled spirits market is on the rise. In 2010, there were just a few dozen craft distillers in North America. Now the count sits at 600 and is...

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4 Reasons Why Clamshell Packaging is Ideal for Fresh Food Products

Clamshell packaging has become a clear frontrunner among fresh food retailers – and it’s easy to see why. 

Clamshell packaging has become a clear frontrunner among fresh food retailers — and it’s easy to see why. There’s a lot that hinges on your packaging decisions, but we’ll clam up now and put...

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